Today we talk about skincare! Roberts Acqua Distillata Alle Rose (or Roberts Distilled Rosewater) is a classic product present in every family’s home in Italy. Roberts Rose Water was created in Florence, Italy by Italian herbalist Henry Roberts. The bright blue bottle packaging and the elegant white label has been on Italian supermarket shelves since …
First Personal Care Product
Whenever I ask people if they had to buy their “first” personal care product, what would it be? I got answers ranging from lipsticks, foundation, and eye-liner to face-masks, which made me realize everyone gets their “comfort” in very different products and gives them a unique story. These products made them feel confident, beautiful, and …
Get Toned!
We continually think about getting toned, body-wise, but have you thought about doing the same for your face? Toners get rid of any traces of dirt or any impurities stuck in your pores after washing your face. Incorporating toner to your skincare routine can have positive outcomes in appearance and the tightness of your pores. …
The Three Makeup Hacks that Will Have You Turning Heads
Have you ever worn the same makeup look for so long that it begins to feel like you’re not even wearing makeup anymore? It’s almost like you’ve become desensitized to your makeup and to the way you apply your makeup. I’ve definitely been there, and after a little trial and error, I finally cracked the …
Beauty Is Ours to Enjoy
This weekend I finally got my boyfriend to do face masks with me. Then I begged to wash, exfoliate, and moisturize his skin after he’d peeled off the charcoal mask. Once it was all over, he and his stubborn looking face finally gave me a little smile. I could tell he had enjoyed it. He …
Origin of Cosmetics
Jhanvi Patel May 2020 Cosmetics are created to cleanse, protect, and change the appearance of external parts of our bodies. The key ingredients in most cosmetics include water, emulsifier, moisturizers, colors, fragrances, and thickeners. It is not a modern invention. Humans have been using various methods to alter their appearances for thousands of years. Kohl, …
Three Companies Killing the Game for Shade-Inclusive Foundations
Gwyneth Hutchinson March 3, 2020 We all have our own idiosyncratic struggles in the beauty world that require us to search high and low for a product to suit our needs, but our skin tone should not be one of them. The days of the six-shade foundation ranges are coming to a close, dearies, and …
Research Committee’s Secret Formula for Success
Jhanvi Patel April 26, 2020 If Aurum was a human, the research committee has to be its backbone. It has not only helped in supporting the club’s system to grow and move but has also played a very important role in protecting the originality of the club. The committee never fails to surprise me. They …
Careers in Beauty: Margaret Park
Valeria Garnica April 25, 2020 I have always admired beauty. It was freeing, empowering. I loved researching brands and deepening my knowledge on products, trends, the market, the industry. When I joined Aurum, I discovered that beauty has been a true passion of mine. All along I wanted to contribute to the industry that helped …
How to Handle a Chemical Burn
Gwyn Hutchinson April 20, 2020 I may have the hands-down most sensitive skin on the planet. Dry as the Sahara? Check. Acne-prone? Check. Sensitive as h*ck? Check. I’ve truly struggled with my skin for years and years on end, and I’ve honestly probably dropped a grand or two on new products and attempts to fix …